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Saturday, August 25, 2012

Etsy Sellers: Don't Overlook Your Most Valuable Marketing Tool!

I'm talking about your kids! If you are a seller of kids clothing, your kids can be a great marketing asset! Dress your kids in your shop's clothing line every time you go out in public, and make sure you have business cards on hand. You just might earn some new customers while doing your regular errands.

I know it sounds like a no-brainer, but if you're like me, you are so busy filling orders that you don't make anything for your own kids. Carve out time to make outfits for your own kids well in advance of any holidays.

You can also get your friends and family in on the action! Give them garments from your clothing line for birthday and Christmas presents. You don't have to be the pushy salesperson everybody hates to be around, but if somebody asks if you sell the clothing you make, it's not rude to give them your business card.


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